Champions are out there!
One out of four people volunteered through a nonprofit in 2023. Two-thirds of all charitable giving came from individuals amounting to $374,000,000,000.
These groups overlap. Many Champions contribute a two-fer to the cause. Volunteers donate money or resources. Donors volunteer their time.
What is the value of having a proven framework to connect with Donors and Volunteers? Few organizations feel they have enough Champions. Each year you have to replace Champions that leave; they move, get a job, have health issues or lose interest. It's hard replacing Champions.
StoryBrand is a powerful connection tool to engage Champions. It places the Champions as the Hero in their story.
Building a StoryBrand will teach you a lot more than how to sell products. It will teach you how to transform the lives of your customers (Champions). Your customers need you to play a role in their lives, and StoryBrand will teach you how. – John Maxwell
The key to connection is clarity!
Our messages to Champions must be clear and focused. Visitors look for a clear message, how your organization solves their problem.
If your emails, website, and social posts aren't working, it's probably because you aren't communicating clearly.
Clarity Grows Champions to the cause.
Champion's contributions grow resources and mission.
Learn how to clarify your message with StoryBrand 7-Part Messaging Framework. Use the framework to clarify your website landing pages; home, donor, volunteer, community partner, and customer pages. Clarity Connects Champions to your Cause.
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